Wii takes first round from PS3

Nintendo Wii console launch strategy has been success. The final figures for 2006 are not in yet, but there is a chance that Nintendo reached its target of 4 million Wii units sold world wide. Sony did not even come close to meeting its far more modest projection of 1 million PS3 units in the US and Japan. Wii has probably outsold PS3 four or five to one. Wii turned out to be great name for the console while everyone initially ridiculed Nintendo for its choice. First round goes to Wii, 11 more to go.

The final figures for 2006 are not in yet, but there is a chance that Nintendo reached its target of 4 million Wii units sold world wide. Meanwhile, it is almost certain that Sony, plagued by severe supply problems, did not even come close to meeting its far more modest projection of 1 million PS3 units in the US and Japan.

On the surface, the future looks spectacular for Nintendo and exceedingly bleak for Sony in the new generation games space. Over the pre-holidays shopping period, the Wii has probably outsold PS3 four or five to one. As the lines of kids, gamers and casual onlookers at retail stores will attest, everyone wants to try their hand at using a Wiimote.

Nintendo has also clearly won the PR war. While everyone initially ridiculed Nintendo for its choice of name, the Wii brand has proven to be a bonanza for the media in terms of generating clever headlines. The puns have continued to flow thick and fast. Coining the term Wiimote for the Wii controller demonstrates what a great choice of name Wii turned out to be.

Source: iTWire